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If you want to test the demographic resilience of your concepts or new business ideas, I am happy to be your constructive troublemaker. In practice-oriented workshops on the topic of age(ing), I take your team out of their comfort zone.I have been practicing in this uncomfortable role for over 20 years now. For me, being constructively challenging means asking smart, strong and provocative questions. I do not lecture, but rather help to critically question ideas and assumptions and offer alternative options and perspectives.
Frank Leyhausen
Born at the end of November 1969, during the transition from baby boomers to Gen X, has he been advising companies, public authorities and non-profit organizations on the opportunities and challenges of an ageing society since 2000.
The fields of action are innovation and communication as well as the effects on the labor market.
He gained his first experience of the opportunities and challenges of an ageing society at the Deutsche Bank Group in the 1990s. In 2000, he switched to consulting. Since then, he has been responsible for a large number of projects in various sectors and has been involved in research projects. His main focus is on the GSA region and the USA.
Frank has two principles:
Age doesn't matter
The year of birth says less about a person than the zip code of their place of residence. It is primarily about people's roles, which describe needs and create affiliations.
Talking with and not about people
Products and services must be developed with potential users right from the start. Co-creation and user innovation are the methods of choice here.
Thoughtleader
Frank is an interview partner for the media in Germany and abroad. He has also contributed his experiences to numerous books, such as „Economia da Longevidade", „From Grey to silver" and „Of quota women and old white men". The new book „Gray gold not old iron" will be published on November 21st.
He also regularly shares his experiences at conferences and events., e.g. at the United Nations or SXSW. This activity combines very well with one of his favorite pastimes: Traveling.
You can find a selection of contributions here: Media